Tag / enterprise software

by Robb Bush

IN2ACTION

Robb Bush was the founder and CEO of “IN2ACTION” – a new venture backed by i2 Technologies.
IN2ACTION provided world-class Interactive Design and Implementation services for online B2B eMarketplace solutions.
In addition the company developed Enterprise Portal software that provided a unified and role-based user experience of multiple applications and data sources.

Primary Role: VP & GM
Secondary Role(s):

Business Driver(s): Capture Market Opportunity
Results & Benefits:

Time Range: 1999-2001

Class: Company

by Robb Bush

i2 Tradematrix B2B Marketplaces

i2 TradeMatrix Defined B2B Marketplaces in the Dot-Com / eBusiness era
– Real-time visibility, measurement and analytics
– Multi-party collaboration for continuous improvement
– Shared, multi-party performance metrics and KPIs
Business Impact
– Defined the B2B Market
– Significant Growth Driver
– Customer Enthusiasm
– Competitive Boost
– Portfolio Rationalization

Primary Role: Vice President & General Manager
Secondary Role(s):

Business Driver(s): Capture Market Opportunity
Results & Benefits: Enhanced Portfolio Alignment, Improved Market Perception, Improved Customer Enthusiasm

Time Range: 1999-2002

Class: Product

by Robb Bush

i2 Supply Chain Control Tower

Robb Bush designed and produced the first demonstrable “Supply Chain Control Tower” in 1997, featuring a 3D Supply Chain Visualization with 3D Navigation and Time-Series Animation and playback – to provide enhanced visibility to potential Supply Chain problems identified by i2 Technologies’ “Problem Window” that surfaced issues with regard to Customer Service, Inventory, Capacity, and other rule-based ‘Alerts’. It was presented during i2’s keynote presentation at i2′ Technologies Planet 97 at the Biltmore in Arizona. The demonstration was developed using WebGL, ran on a DEC Alpha Workstation, and required a $24,000 graphics card.

Primary Role: Vice President & General Manager
Secondary Role(s): Visualization Designer

Business Driver(s):
Results & Benefits:

Time Range: 1997-1997

Class: Product

by Robb Bush

SAP IOT – Product-Centric-View (PCV)

The 1992 a Harvard Business Review article entitled “Staple Yourself to an Order” helped to illustrate the customer-centric impact of all processes from the time an order is placed, to fulfillment of the order. Every touch point of the order management process – touches the customer to some degree.
So, what does it mean when every touch point also has an impact on the near and/or long-term performance and profitability of your products and services? the following examples are intended to illustrate various “product-centric” activities that affect a product or service’s overall lifecycle cost, profitability, and ultimately – market success.
This presentation explores the benefits of incorporating transformational “product-centric” applications of cross-functional information and services into everyday activities across diverse business functions and roles – and not just in the context of a single application or module.

Primary Role: Sr. Director – Solution Management
Secondary Role(s):

Business Driver(s): Capture Market Opportunity
Results & Benefits: Improved Market Perception

Time Range: 2006-2008

Class: Project

by Robb Bush

SAP PLM – Contextual Analytics

Robb was the product “owner” for SAP’s first “embedded analytics” solution that presented contextual analytics related to the business object (eg Project, Order, Customer, Item, etc). This capability shipped with SAP Business Suite 5.
With SAP’s acquisition of Business Objects, additional tools became available. Robb led the specification and development of Dashboards for analyzing Product and Service performance.

Primary Role: Sr. Director – Solution Management
Secondary Role(s):

Business Driver(s): Capture Market Opportunity
Results & Benefits: Improved Customer Enthusiasm

Time Range: 2008-2009

Class: Product

by Robb Bush

One Network 3D WMS / Dock / Yard

ONE Network 3D WMS Game Development
NAVIGATION – GETTING AROUND
– Between Levels
– Between Sites
– Assets
– Within Charts

OBJECTS (3D Models)
– All are Data-Driven to change shape (dimensions), color, or location (time & space)
– Sites / Buildings
– Physical Assets (containers, assembly lines, material, vehicles)
– Charts / Analytics

LEVELS
– Network Level View
– Corporate Level View
– LoB Domain Level View (My Locations)
– Site / Inside View
– Warehouse

3D Warehouse Mgmt

Show “Virtual Buffers” in 3D Warehouse
 – Receiving
 – QA
 – Storage
 – Staging

Drag and Drop from Storage to Staging (creates a pick-list)

“Level 6 Data” Where is it, what asset, how many, what order

GENERAL NAVIGATION
Navigation from Corp Level

from Inbound Docks / Yard
to
Warehouse (move something from Storage to Staging)
to
Outbound Docks / Yard
 – Ability to show resources form multiple locations in a single view
Asset View

GAME MECHANICS
 – Purpose / Objective for Player
 – Gain Points, Health, Badges, Unlock New Features / Levels

MULTI-PLAYER COLLABORATION

OVERALL SCENE
 – Add Timeline to Lanes
 – Navigator Menu – Jump to Top View, Side View, Reset View
 – Zoom In Out (Stay in Isometric mode)
 – Drill Down from a Higher Level to this DC level

APPEARANCE OF OBJECTS

Data to Define the Material (Object)
 – Dimensions (Different representations from being a “Trailer” to how it looks in timeline)
 – – Container (H=Fixed, W=Fixed, Length=53, 40, 24)
 – – Container ON Timeline (H=Fixed, W Fixed, Length=Duration on Schedule)
 – Color
 – Labels / Graphics (eg JB Hunt as Text or Logo)

Data to Define the Capacity (Lane)
 – Dimensions, Color of the Lane
 – Segmenting (Schedule States, Occupied, Maintenance, Open)

INTEGRATION

Writing to and from sample Data?

Primary Role: VP Product Management
Secondary Role(s): Designer

Business Driver(s):
Results & Benefits:

Time Range: 2014-2014

Class: Product