Robb Bush was the founder and CEO of “IN2ACTION” – a new venture backed by i2 Technologies.
IN2ACTION provided world-class Interactive Design and Implementation services for online B2B eMarketplace solutions.
In addition the company developed Enterprise Portal software that provided a unified and role-based user experience of multiple applications and data sources.

Primary Role: VP & GM
Secondary Role(s):

Business Driver(s): Capture Market Opportunity
Results & Benefits:

Time Range: 1999-2001

Class: Company