---
title: "the future is closer than it appears"
canonical_url: "https://design-science.co/2023/03/22/the-future-is-closer-than-it-appears/"
content_status: historical
publisher: Design-Science
author: "Robb Bush"
published: "2023-03-22T00:00:00.000Z"
---

> Historical source. Descriptions and project states reflect the publication date; use the current Work pages for present positioning.

HISTORICAL ENTRY / FROM THE ARCHIVE

# the future is closer than it appears

Mar 22, 2023Robb BushUPDATED Apr 2, 2023

FROM THE ARCHIVEThis entry preserves the ideas and context of its original publication. Descriptions, links, and project states may reflect an earlier stage of the work.

![supply chain visualization generated by robb bush using midjourney #promptengineering](https://design-science.co/wp-content/uploads/2023/03/7DBC3E92-8FD0-4F90-A924-16E7AB6EFD35_1_105_c.jpeg)

In the fall of 2020, I embarked on a journey to revolutionize the concept of supply chain management – and all that ‘SCM’ has come to embrace or imply.

However, realizing the rapid evolution of technology, I was determined NOT to be constrained by a fixed “tech stack” or mindset from the start – but to focus solely on how “it” should behave, given different conditions and scenarios.

Drawing on my 25+ years of experience in Enterprise Software, I firmly believe that initial tech-decisions have an immense and lasting impact on the speed, agility, and innovation throughout the entire company and product lifecycle.

I am grateful that I held off, as the future trajectory has become increasingly clear with each passing month, week, or day (recently)!

With this in mind, there is no better time than NOW to accelerate the development of a new approach to enabling the dynamic and intelligent enterprise of the future.

If this sounds interesting, or is your kinda thing – please reach out!

#generativeai #ai #enterprise #supplychain #autonomous #industry5 #numuv